Conference Downloads

Keynote Outline – Katya Andresen

Want to Hear a Good Story? – Using Storytelling to Inspire Donors -Kim MacGregor – Steve Daigneault – Scott Vooss

Changing the Season of Churn, Churn, Churn – Eric Nelson, Russell Jones, Danielle St. Germain-Gordon

Integrating Retargeting Solutions to Increase Revenue from Engaged Donors – Bill McCarthy – Rob Reger – Dennis McCarthy – Grace Leonardo

Small Shop, Big Data: Multichannel Fundraising Scaled to Size – Margaret Cohen

Utilizing an Integrated Marketing Solution to Increase Revenue from Existing Donors

– Dennis McCarthy
– Grace Leonardo

Evolution of Web Advertising – Richard Becker

Secrets Revealed: Welcome Messages that Work! – Emily Logan [Part 1  |  Part 2  | Part 3]

Donor-Message Matching: Increasing Response Through Offer Optimization – Amy Barriale

Thinking Beyond the Premium: How to acquire Long Term Donors! – Dawn Nelson

Brand Police: Good Cops or Bad? – Tom Harrison-Dane Weinstein-Anne Merrill-Dorothy Jones-Dennis-Lonergan

Moving Donors Up the Pyramid: Jann Schultz – Angel A. Aloma – Mark Rhode

DRTV and Face-to-Face Donor Acquisition: Will they work for your nonprofit? – Summer Burt, – Sherry Bell – Andy Laudano

Monthly giving and Your Organization: Seven Steps to Success – Sanaya Kaufman – Matthew Rojas – Eliza Slone

Show Me the Money: Everything You Need to Create a Winning Multi-Channel Direct Response Strategy  – Cathy Finney – Jessica Harrington

Crisis Communications for Nonprofits – Katherine McLane – Steve Abrahamson – Nick Ludlum

25 Tips for Fundraising on a Shoestring – Bonnie Catena – Tricia Reyes – Bryan Terpstra – Valerie Vierengel

15 Ways to Capitalize on What’s Next – Chris Paradysz

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