Keynote Outline – Katya Andresen
Changing the Season of Churn, Churn, Churn – Eric Nelson, Russell Jones, Danielle St. Germain-Gordon
Small Shop, Big Data: Multichannel Fundraising Scaled to Size – Margaret Cohen
Utilizing an Integrated Marketing Solution to Increase Revenue from Existing Donors
- Dennis McCarthy
- Grace Leonardo
Evolution of Web Advertising – Richard Becker
Secrets Revealed: Welcome Messages that Work! – Emily Logan [Part 1 | Part 2 | Part 3]
Donor-Message Matching: Increasing Response Through Offer Optimization - Amy Barriale
Thinking Beyond the Premium: How to acquire Long Term Donors! – Dawn Nelson
Moving Donors Up the Pyramid: Jann Schultz – Angel A. Aloma – Mark Rhode
Crisis Communications for Nonprofits – Katherine McLane – Steve Abrahamson – Nick Ludlum
Want to do your homework in advance? Get speaker bios, agenda, session descriptions here>>
Katya Andresen, COO/CSO of Network for Good. Learn more about Katya. Also check out her blog and follow her on Twitter: @katyaN4G
Anyone involved in: Annual Giving, Membership Marketing, Campaign Development, Database Marketing, Direct Mail