• DMA Nonprofit Federation 2013 Washington Nonprofit Conference

    DMA Nonprofit Federation 2013 Washington Nonprofit Conference

    Offering over 30 educational and interactive thought provoking sessions and ask-the-experts roundtable discussions. Your keynote speaker is Katya Andresen, COO/CSO of Network for Good. Get the best solutions to your fundraising and direct marketing challenges.

Keynote Outline – Katya Andresen

Want to Hear a Good Story? – Using Storytelling to Inspire Donors -Kim MacGregor – Steve Daigneault – Scott Vooss

Changing the Season of Churn, Churn, Churn – Eric Nelson, Russell Jones, Danielle St. Germain-Gordon

Integrating Retargeting Solutions to Increase Revenue from Engaged Donors – Bill McCarthy – Rob Reger – Dennis McCarthy – Grace Leonardo

Small Shop, Big Data: Multichannel Fundraising Scaled to Size – Margaret Cohen

Utilizing an Integrated Marketing Solution to Increase Revenue from Existing Donors

Dennis McCarthy
– Grace Leonardo

Evolution of Web Advertising – Richard Becker

Secrets Revealed: Welcome Messages that Work! – Emily Logan [Part 1  |  Part 2  | Part 3]

Donor-Message Matching: Increasing Response Through Offer Optimization – Amy Barriale

Thinking Beyond the Premium: How to acquire Long Term Donors! – Dawn Nelson

Brand Police: Good Cops or Bad? – Tom Harrison-Dane Weinstein-Anne Merrill-Dorothy Jones-Dennis-Lonergan

Moving Donors Up the Pyramid: Jann Schultz – Angel A. Aloma – Mark Rhode

DRTV and Face-to-Face Donor Acquisition: Will they work for your nonprofit? – Summer Burt, – Sherry Bell – Andy Laudano

Monthly giving and Your Organization: Seven Steps to Success – Sanaya Kaufman – Matthew Rojas – Eliza Slone

Show Me the Money: Everything You Need to Create a Winning Multi-Channel Direct Response Strategy  – Cathy Finney – Jessica Harrington

Crisis Communications for Nonprofits – Katherine McLane – Steve Abrahamson – Nick Ludlum

25 Tips for Fundraising on a Shoestring – Bonnie Catena – Tricia Reyes – Bryan Terpstra – Valerie Vierengel

15 Ways to Capitalize on What’s Next – Chris Paradysz

CONGRATULATIONS to STRATMARK,the 2013 The Showcase Poster Gallery of Breakthrough Fundraising Campaigns!

Congratulations Lynn Edmonds, President of LW Robbins, 2013 recipient of the Max Hart Nonprofit Achievement Award!

Highlights

Keynote Speaker

Katya Andresen, COO/CSO of Network for Good. Learn more about Katya. Also check out  her blog and  follow her on Twitter: @katyaN4G

Meet Sponsors & Speakers

Meet a wide variety of our leading-edge sponsors onsite.

Click here for a full SPEAKER list and bios>>

Who Should Attend

Anyone involved in: Annual Giving, Membership Marketing, Campaign Development, Database Marketing, Direct Mail

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